Heavy Engineering

Background

The Heavy Machinery Industry is a cyclical, capital-intensive sector which serves major markets like Agriculture, Construction, Energy, Industrial, Infrastructure, Mining, Transportation including Railways. Avia Prom Solutions is Heavy Engineering Equipment manufacturer and provides Support in India. Among the varied products (& services) are Tractors, Engines, Compressors, Generators, Cranes, Tools, Logistics, Financing, and Remanufacturing. India just like with North America, Europe, Middle East and Asia is taking strides in its industrial and manufacturing base gradually and thus its Private & other End Users scout for Global-standard OEM Equipment besides Tools, Jigs, Fixtures, Cutting M/Cs, etc. to equip and consistently drive their Unit’s manufacturing throughput. Besides, it is the Industrial Automation Equipment (IAE) market, where the strong expansion of India’s manufacturing sector is pushing the global IAE industry upwards.

Business Case

The Indian government’s positive measures are fueling growth in 25 key industrial sectors, including electronic systems, electrical machinery, automotive, aviation, PSU manufacturing and pharmaceuticals. These measures include increasing FDI limits, simplifying labor laws, promoting skill development and easing the process of doing business. This has in turn led to the Indian market’s demand characterization for high-performance, high quality, cost sensitive Equipment & Products. Traditionally, Industrial Machinery (IM) manufacturers have focused on selling hardware (equipment and components) and achieving success based on the quality and reliability of their products. However, this trend is expected to transform at a rapid pace. A significant portion of new sales growth for industrial machinery manufacturers comes from the sales of connected equipment (IoT-enabled, a combination of H/W & S/W).

For Foreign IM OEMs and Suppliers to take business-decisions on JV / Partnerships and respond to Indian End User’s RFI / RFP / EoI, the first need is to have specific operational information of the End-User – Procurement Policy, Procedures, Tax & Trade Regulations, Stakeholder Structure with Engagement Scenarios, other Operational, Logistical & Financial systems, local customs / traditions, etc. Global OEMs are actively aiming to mobilize partnerships in the target markets that can drive targeted business goals, ranging from bolstering a traditional area (e.g., improving customer experience) to adding new capabilities (e.g., creating new business models). Forward-thinking Industrial Equipment OEMs continuously seek expansion of their ecosystems to source capabilities required to satisfy their strategic vision. Many of these capabilities include digital technologies applied to existing manufacturing processes or ones that create customer stickiness.